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Towels Maintenance Guide to Help Them Last Longer

Towels that are soft, absorbent, and durable. To help maximise the life of your towels, check out our simple guide for towel care.

What to Avoid

To maintain the premium quality and performance of your towels, avoid using fabric softeners. Towels absorb the detergents used on them and using excess detergents will decrease their performance. Be careful to avoid using any bleaching agents in your wash/ around your towels to avoid discolouration.


Hand towels and bath towels should be washed around every third use for best hygiene practises. Wash them in lukewarm or cold water (washing cotton over 40 degrees will begin to break down the cotton fibres, which causes pilling and thinning of the towel). Aim to use mild detergent only, as soap and softener build-up inhibits drying performance.


Ensure that before drying, you give your towels a shake to fluff up the fabric. We recommend allowing towels to dry naturally, but you can tumble dry on low for a short cycle to fluff up the towels before use. Drying cotton towels at temperatures 40°C will damage the cotton and reduce the life of the towel.


For proper folding, first, lay the towel flat on a surface and smooth out any wrinkles. Begin with the long side of the towel, fold the length in thirds. Follow this by grasping the short side and fold the towel in half. Repeat this step with a neat square to maximum storage.


The key rule of organising the linen closet is, less is more. Overloaded shelves may cause wrinkles, unpleasant odours, or even mildew. Storing your towels near your boiler or in a dry, warm cupboard will avoid them becoming damp.


Between uses, hang your towel to dry. Never pile damp towels on the floor, which can result in the growth of mildew and mould. Always drape your towel and hang flat and let air dry. 


Towels are frequently washed, and with regular use, they eventually start looking old and used. Replace your linens about every 2 years. 

Explore and get a great selection of premium-quality towels.


Published by DuncanStewart

Duncan Stewart is a family-run business helping to make those special occasions extra special through personalised gifts. Based in West Sussex, Duncan Stewart first established themselves to become one of the UK’s leading suppliers of wholesale premium textiles. Over the last two decades, the business has evolved to bring a diversified range of textiles, homeware, and gift items to our customers.

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